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| The history of
Janssen GmbH, Cologne |
| In
the summer of 1971, the Stockton, California-based company Diamond
Walnut Growers commissioned Richard Janssen with establishing
a California walnut market in Germany and Austria. 569 tons
of walnuts were then transported to Germany, which was 4% of
the total import. |
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Walnut imports
from California |
At that time,
approximately 50% of the total harvest in the US belonged to
Diamond.
With a modern marketing strategy and an energetic sales policy,
Richard Janssen entered the walnut market in 1971 and in 1996
achieved an outstanding result with a total of 11,195 tons (74%
of the total import).
Read the Harvest
report |
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| California prunes
for Europe |
| 1976 the Richard Janssen firm
developed the Sunsweet prune division. This task proved to be
difficult, since this quality was unknown in retail at that
time. |
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This unique plum quality generated
an increase of approx. 50% of the market share within 10 years.
The California sun-ripe prunes, California Gold,
are available in practical 500 g cartons at the largest discounter
in Germany. Prunes |
Prunes
have been synonymous with the name Richars Janssen which has
been the market leader with the SUNSWEET-Quality in discount
stores for the past 30 years.
We guarantee an unvarying high standard of quality for costumers
in retail an discount stores. The prunes are also exported to
Austria, Spain, Denmark and Portugal. Their widely varying use
has made them extremely popular also in these countries. |
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A step into the future |
In May of 1999,
the founding of Diamond of Europe, headquartered in Cologne,
another step towards the EU was taken. Diamond
of Europe |
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Richard Janssen, Founder |
| In 1996, after
25 years of success, company founder, Richard Janssen, stepped
into a consulting position and transferred management to his
son, Heiko Janssen. |
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| The team at Richard Janssen GmbH in Cologne, Germany has set as its goal to provide comprehensive information as well as consultation to consumers on nut and dried fruit products. We look forward
to your Guestbook Entry |
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